VISION, MISSION AND STRATEGY
ORGANISATIONAL RESPONSIBILITY AND CAPABILITY A FUNDAMENTAL PILL AR OF KUMBA’S STRATEGY
VISIONTo be a leading, value-adding supplier of iron ore to the global steel industry. |
VALUES
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MISSIONPeople making a difference, in a company making a difference. |
STRATEGIC INTENT
Kumba is an African company that seeks to maximise total shareholder value by optimising the value of its current operations, capturing value down the value chain, executing its growth projects and ensuring that it has the resources and capabilities to carry through its strategy.
Kumba seeks to grow its business through projects, aiming to achieve production of 80 to 90Mtpa of iron ore by 2020: 70Mtpa from South Africa and 10 to 20Mtpa from the rest of Africa.
STRATEGYFollowing an intensive strategic review in 2011, Kumba reaffirmed its commitment to the four pillars of its strategy. The financial and non-financial objectives and performance of the group are integrated and the pillars of its strategy are comprehensive, cutting across all disciplines. Reporting in this publication, however, relates primarily to delivery against the fourth pillar. This states that through organisational responsibility and capability, Kumba will seek to create and leave a positive legacy in the communities in which it operates, and through its commitment to safety and health, environmental management and corporate social investment, become the partner of choice for the broadest range of stakeholders. Kumba’s structure, resources and competencies will be aligned with the current and emerging strategy of a leading African company that is focused on growth. |
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Stakeholder engagement |