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BUSINESS MODEL

AND STRATEGIC

OBJECTIVES

LEADERSHIP

GOVERNANCE

OPERATING

PERFORMANCE

SHAREHOLDERS’

INFORMATION AND

ADMINISTRATION

FINANCIAL

PERFORMANCE

BLUE LABEL INTEGRATED ANNUAL REPORT 2014

193

NOTES TO THE GROUP ANNUAL FINANCIAL STATEMENTS

CONTINUED

For the year ended 31 May 2014

26.

BUSINESS COMBINATIONS (continued)

26.3 Post-balance sheet acquisition of subsidiary (continued)

Viamedia Proprietary Limited was purchased with the objective of affording the Group access to new

channels for the distribution of both Viamedia and Group products and services.

In most business acquisitions, there is a part of the cost that is not capable of being attributed in accounting

terms to identifiable assets and liabilities acquired and is therefore recognised as goodwill. In the case of the

acquisition of Viamedia, this goodwill is underpinned by a number of elements, which individually cannot be

quantified. Most significant among these is the opportunity that the distribution network affords the Group.

The contingent consideration arrangement requires BLT to pay in cash the former owner of Viamedia three

additional amounts of R24.06 million, R24.06 million and R55 million if warranted profits are achieved by

Via Media during a 36 month warranty period. If the warranted profits are not achieved, the above

payments will be allotted on a pro rata basis. If, however, the warranted profits fall below an agreed

threshold BLT will have the right to put its shares to the former owner for a refund of all payments made plus

interest thereon. An additional R112.5 million or part thereof will be payable if stretched targets are

achieved. These targets are over and above the warranted accumulated profit over the warranty period.

The potential undiscounted amount of all future payments that the Group could be required to make under

this arrangement is between R0 and R215.6 million.

The fair value of the contingent consideration arrangement of R84.8 million was estimated by applying the

income approach. The fair value estimates are based on a discount rate of 9%. For the first, second and third

profit targets management has assumed a probability of 100%. For the fourth profit target management has

assumed a probability of 0%.