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78

BLUE LABEL INTEGRATED ANNUAL REPORT 2014

OPERATIONAL OVERVIEW

CONTINUED

Having commenced operations 10 years ago as a

prepaid airtime distributor, Oxigen’s strategic shift into

payment solutions and financial services continues

to take hold. Growth is underpinned by partnerships

with India’s major banks, such as the State Bank of

India and ICICI Bank, for the banking correspondent

business, also known as kiosk banking.

A recent historic tie-up with the National Payments

Corporation of India has enabled Oxigen to become

India’s first non-banked wallet to be approved by the

Reserve Bank of India to provide direct connectivity to

more than 60 banks on the national switch of the

NPCI, through its immediate payment service. As a

consequence, mobile payment remittances are

emerging as a new growth driver in Oxigen, with

the value of domestic and international money

transfers and deposits already exceeding

USD2.5 million per day.

In alignment with government’s financial inclusion

agenda, the Reserve Bank of India has initiated a

cash-out pilot project to demonstrate that Oxigen’s

technology and wallet support cash-out transactions

in the rural parts of India.

Blue Label’s share of losses for the year equated to

R3.3 million (2013: R0.6 million loss).

During the year, the focus was on diversification into

new products, with the launching of Money Transfer

in association with Moneygram® and the Ukash

Prepaid MasterCard® product. In a partnership with

Birmingham City Football Club, fans are now able to

purchase match tickets and club merchandise using

Ukash. Just after year-end the Ukash Travel Money

Card was brought to market.

Over the years, Ukash has been recognised for its

significant levels of growth with an array of awards.

In 2014, acknowledgements proudly include:

➔

the Queen’s Award for Enterprise in International

Trade for the fourth year in succession;

➔

the Prepaid 365 Award for the Best Prepaid Card;

➔

participation in the London Stock Exchange’s list of

One Thousand Companies to Inspire Britain; and

➔

the UK Sunday Times Tech Track 100 portfolio of

the UK’s fastest-growing technology companies.

Year-on-year organic growth resulted in revenue

increasing by 14% as measured in sterling. The

Group’s 17.25% share of profit equated to

R14.1 million (2013: R7.3 million).

OXIGEN SERVICES INDIA

In reaching out to India’s unbanked and rural

communities, Oxigen continues building a valuable

distribution network and cash-out infrastructure.

Currently Oxigen supports about 35 million

transactions per month, principally through kiosk,

POS and e-wallet banking.

INTERNATIONAL

DISTRIBUTION

CONTINUED

AIRTIME